What specifically are you researching at the new faculty in Kulmbach?

"My research group investigates the many influences on our eating behaviour. The focus is on the questions: Why do we eat what we eat - and what needs to change to make healthy (and sustainable) eating easier for us?"

What do you see as the (potential) benefits of this research?

"It has been known for decades that excessive consumption of sugar, fat, and highly processed foods can have an adverse effect on health. Climate change has added another challenge: our diet is not only unhealthy for us personally, but also for the planet. Although many people are aware of these facts, they often fail to eat more healthily and sustainably in their everyday lives. These are the people we want to help with our research."

Do you cooperate with companies or public institutions in the region? With which ones and in what way?

"We regularly exchange ideas with the Competence Centre for Nutrition Bavaria (KErn) in order to identify practice-relevant research questions. For example, two master's theses have emerged from this cooperation that deal with the question of how to communicate scientific findings from the nutritional sciences in an understandable and convincing way in social media."

Are there any further plans for cooperation in the region?

"We have recently been in contact with Health Region Plus Kulmbach in order to contribute our research results in a very practical way on site, and to support the citizens of Kulmbach in adopting a healthier diet."

Personal background

Laura König studied psychology with a minor in computer science at the University of Konstanz. In 2018, she received her doctorate in psychology in Konstanz. During her doctorate, she already conducted research and teaching in interdisciplinary teams with researchers from the nutritional sciences, computer science, and architecture. She continued this and other interdisciplinary collaborations, e.g. with media scientists, during her subsequent postdoctoral period at the University of Konstanz. Finally, from March to July 2020, she conducted research as a DFG postdoctoral fellow at the University of Cambridge in the UK.

Since August 2020, she has been a junior professor in Faculty VII of Life Sciences: Food, Nutrition & Health.

What is KErn?

The Competence Centre for Nutrition (KErn) bundles knowledge about nutrition in Bavaria. KErn designs specialist events and supports the Bavarian food industry. Information material and model projects are developed for various target groups. KErn belongs to the department of the Bavarian State Ministry of Food, Agriculture and Forestry (StMELF). KErn has two locations, Freising-Weihenstephan and Kulmbach. The researchers in Kulmbach deal with issues and urgent questions for the future concerning obesity, functional food, energy-saving measures in the production process, taste, food safety, and consumer preference. Ideally, "KErn" aims to promote the transfer of knowledge between industry and science, to bundle expert opinion, and to formulate new research projects in cooperation with industry and nutrition education.

Laura M. König

Prof. Dr. Laura M. KönigJunior Professor of Public Health Nutrition

Faculty VII for Life Sciences: Food, Nutrition & Health
Campus in Kulmbach
University of Bayreuth
E-Mail: laura.koenig@uni-bayreuth.de
www.phn.uni-bayreuth.de/en
http://twitter.com/lauramkoenig

Jennifer Opel

Jennifer OpelDeputy Press Officer

University of Bayreuth
Phone: +49 (0)921  - 55 5893 57
Mail: jennifer.opel@uni-bayreuth.de

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